Top 5 Fashion Games on iOS in Israel: Q2 2025 Performance Overview

In the second quarter of 2025, the top five fashion games on iOS in Israel showcased varying trends in downloads, revenue, and active users. This analysis, based on Sensor Tower data, reveals insights into each app's performance.

Project Makeover from Magic Tavern, Inc. saw its weekly revenue peak at approximately $9.7K in mid-June, with a notable increase in weekly active users from 6.1K to 8.8K by the end of the quarter. Downloads showed fluctuations, peaking at 1.1K in late April.

SuitU: Fashion Avatar Dress UP by Libii HK Limited experienced a significant revenue spike in late June, reaching around $1.3K. Downloads remained relatively low, peaking at 165 in early June, while active users fluctuated, ending the quarter at about 1.4K.

Beauty Salon Games for Girls from Brainytrainee Ltd maintained a steady increase in both revenue and active users throughout the quarter. Revenue peaked at $472 in the final week of June, while active users reached around 4.9K. Downloads also trended upwards, closing at 489 by the end of June.

Glow Fashion Idol by Crazy Labs showed a varied performance. Revenue saw an initial rise to $579 in mid-April, with a gradual decline thereafter. Downloads were highest at 824 in mid-May, while active users fluctuated, ending at approximately 1K.

Lady Popular: Dress Up Game from XS Software JSCo had a unique revenue pattern, peaking dramatically at $2.8K in early June. Downloads showed a gradual increase, reaching 166 in mid-June, while active users decreased slightly over the quarter.

For more detailed insights and trends, visit Sensor Tower's platform.